Game developers are adjusting their legal policies and adopting new technology to balance monetization of streams with facilitating viewership and creativity. Revenue from live or recorded streams comes from advertisements before and after videos, or video advertisement overlays. Technological advances in cloud gaming, virtual reality and cross play could accelerate these revenue projections.
Juniper Research reports that esports and streaming video game content will generate $3.5 billion by 2021, up from $1.8 billion in 2016.
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